NEW BOOK HELPS LIS PROFESSIONALS ANALYZE USER BEHAVIOR TO ENSURE THEIR SERVICES MEET USERS’ CURRENT NEEDS
December 14th, 2009 | by Marketing |
November 26, 2009 (New York, NY) –Librarians can improve strategic planning, programming, budgeting, and marketing by researching and anticipating what their users need. Above all, they can increase the number of satisfied users. And as rapidly changing technologies continue to cause new and noticeable shifts in information-seeking behavior, it is more important than ever for librarians and information professionals to stay a step ahead of their users’ ever-evolving needs. How to Give Your Users the LIS Services They Want, to be released in North America by Neal-Schuman Publishers on January 15, 2010, provides a practical, accessible guide to the tools, strategies, and services that every public, academic, and special library needs to successfully analyze and meet their users’ expectations.
Co-authors Sheila Pantry and Peter Griffiths divide the book into nine chapters, beginning with an introduction to important changes in modern user behavior. They cover a number of key services that today’s users need, and offer advice to help LIS professionals assess their current users, tailor existing services, and determine which new services to adopt. Next, Pantry and Griffiths examine the ways to categorize users to best predict future behavior and service expectations. They provide guidance on how to train users and influence their expectations, as well as tips for conducting user surveys and making sense of past behavior. The authors then explain how to improve strategic planning and budgeting through user behavior analysis, how to keep track of user needs, and how to use electronic social networks to help plan for future services. Pantry and Griffiths conclude with a discussion of the future of the library and the challenges and changes it is likely to face.
How to Give Your Users the LIS Services They Want is a crucial resource that will help any library or information professional provide the right services, meet users’ needs through effective user behavior analysis, and demonstrate their great value to individual users and their organization overall.
How to Give Your Users the LIS Services They Want
ISBN 978-1-85604-672-5. 2010. 6 x 9. 192 pp. $85.00
About the Authors
Sheila Pantry manages an independent information services consultancy and electronic publishing business. She has had a long and varied career in information management in a range of industry sectors.
Peter Griffiths is an independent information specialist and is the 2009 President of CILIP, the Chartered Institute of Library and Information Professionals.
About Neal-Schuman Publishers and Facet Publishing
Facet Publishing titles are exclusively available in the United States through Neal-Schuman Publishers, a leading provider of library management, Internet, and information technology resources. Facet is the imprint of the prestigious Chartered Institute of Library and Information Professionals (formerly the British Library Association). Founded in 1976, Neal-Schuman Publishers is based in New York City with offices in London, UK.
For More Information and/or Cover Art
Contact Sarah Eisenberg
sarah.eisenberg@neal-schuman.com
100 William Street, Suite 2004
New York, NY 10038
212-925-8650
www.neal-schuman.com
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